I was reading an online news a few minutes ago about fashion business establishments in France closing because of recession and failure to change with times. Failure to change with times would mean that these artists fails to see the potential of retail and mass production to cater to clients who cannot afford the ridiculous prices they put on their product line’s price tags.
A good business innovates and presents itself for the ready consumption of the public. This makes puts your business to more stable position and a clear direction about what the general consumers really needs and respond to it with urgency. A business catering to high-end clients only and waits till there is a request will see themselves in sure doom. If you see Donna Karan, Versace, Calvin Klein producing ready-to-wear clothes, then you know what I mean.